CREATION BLOGS

what is domain authority and why is it important?

what is domain authority and why is it important?

We talk a lot about domain authority (DA) or website authority here at Engaging Content. However, if you’re not familiar with marketing lingo, you might not know what this means! If you own a business website, it’s definitely something you need to know about. So, in...

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what are website backlinks and why are they important?

what are website backlinks and why are they important?

We cannot stress enough that website backlinks are so important if you have an online presence and want to rank well in search engines. However, many of our clients aren’t always familiar with what they are or why they’re so important. So, what are backlinks? In this...

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how to drive traffic to your website: our 10 key tips!

how to drive traffic to your website: our 10 key tips!

We hear time and time again from our clients, ‘I have a brand new website. It looks great. It’s informative…Why hasn’t business improved?’ Well, luckily, it’s not a mystery! In this article, we talk about how to drive traffic to your website, how to increase website...

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what are keywords and why do you need them on your website?

what are keywords and why do you need them on your website?

We talk about keywords a lot with our clients here at Engaging Content. However, if you don’t have a background in marketing, you might be wondering, ‘what are keywords?’ So, we’ve put together this very simple blog on what keywords are. As well as why you need to be...

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4 reasons why you need to be writing business blogs

4 reasons why you need to be writing business blogs

Time and time again we’ve promised ourselves we’ll start writing more about our businesses. We’ve all looked at successful bloggers and thought, ‘Business blogs would be great for my website!’ However, this often slips by the wayside when it comes to the day-to-day...

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why a website is an important sales tool

why a website is an important sales tool

Many people believe that their website is the responsibility of the marketing team. But, we believe your website is an important sales tool. As you’re likely to be using your website for sales, it is important to understand that your sales team has as much...

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Please provide 3 lines of what your business does

Please provide 3 lines of what your business does

This was asked of a now client of ours, by their previous web company. They were also asked to write all of the copy for the website, which they found incredibly difficult. here is why this is an impossible task: writing about yourself / business is difficult To ask...

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6 reasons to start writing business blogs in 2020

6 reasons to start writing business blogs in 2020

We've all promised ourselves we'll start writing more about our businesses in 2020. We've all looked at successful business bloggers and thought, 'This would be great for my business!' However, this often slips by the wayside when it comes to the day-to-day...

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What are backlinks and why does my website need them?

What are backlinks and why does my website need them?

We cannot stress enough that backlinks are so important for websites that want to rank well in search engines. However, many of our clients aren't always familiar with what they are or why they're so important. So, here's our quick, plain-English guide to...

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